It’s no secret that MOBE (My Online Business Education – the
name of my company) has experienced some incredible growth over these past
few years.
It officially began in mid-2011.
Up until then, I’d been doing I.M. for almost 3 years, with
roller coaster results.
Some months I’d make enough to sustain myself… but mostly, I was
barely making ends meet.
Often, several months would go by without making a penny.
But in mid-2011 when I launched MOBE, I created a new habit: I
started to watch my monthly revenue with consistency - checking where I was
at every few days.
I remember noticing we’d done $700 for the entire month – and
thinking, “well, it’s not much, but it’s a start.”
My goal for the following month was very simple: to beat it.
With that at the forefront of my mind, I did more than 700 in
the next 10 days.
Like Forest Gump does in the movie when he begins running around
the country...
...my thought process was, “well I’ve come this far, I wonder if
I can go further.
By the end of that month, I’d done 3,600.
Almost 4 times the previous month.
So I decided to see if I could beat my new monthly record again.
3 months later, in October 2011, I had my first 15k online.
December that same year, it went up to 45k.
January 2012, we managed to break the 80k mark.
It was a thrilling ride, and a lotta fun.
But back then, the MOBE team was just one lady doing my customer
support and myself.
I was literally the phone team - doing all the calls for our
partners.
After one too many 14 hour days, I knew I needed some help.
So I started hiring, and building real systems that would run
things without me always being there.
In March, I did my first ever live event in San Diego, called
‘Online Income Revolution’ – charging 1k per ticket for the 3 days.
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I don’t think I’ve ever been so out of my depth, as I was over those
3 days – I had no clue what I was doing!
That same month, our monthly revenue entered the 6 figure level…
something I’d been dreaming about since I got started in this industry.
From there, we just kept scaling it up, and at the time of
writing, are now comfortably over half a mill a month.
Now, before you start thinking that’s a lot – you should know
that most of it goes to our partners who use our system, like My Top Tier
Business.
I also have a team of close to 20 staff now, so, our monthly
overheads are more than 10 times what they were back in the ‘old days.’
But all of this very rapid growth has been the result of having
one simple goal:
To beat our previous monthly income record.
It’s a very simple concept, but also very powerful if you make
it your focus.
The biggest issue most run into, is falling into the trap of
having a comfort zone.
Example: a lot of entrepreneurs in our space who cross the 50k /
month barrier think they’ve made it.
They get used to the idea of being an ‘internet marketing guru’
and start to alter their lifestyle.
They go out and buy a Porsche.
They start rubbing shoulders with fellow gurus, high fiving each
other on their success, and becoming very comfortable with their new status.
You could call it a comfort zone...
The problem is, the I.M. landscape is ALWAYS changing and
evolving.
And when you get too comfortable, you stop innovating.
That’s why 2 or 3 years later they can lose their guru
status, have a former shell of their business, and are left looking back at
the glory days of the past.
Don’t fall into this trap: you must always be striving to reach
the next level.
Personally, I never want to settle into a comfort zone in my
business.
If I’m not having periods where I’m forced to work hard and push
myself to the absolute limits… I know something’s wrong.
And that’s the reason why MOBE continues to grow, and our
partners continue to benefit.
Now I don’t know about you – maybe you’re reading this thinking,
"Matt, I’d just be happy making an extra few grand a month."
But I’d like to challenge you on that: why stop there?
Why not take it all the way?
Forget about 6 figures. Why not for 7? Or 8?
A lot of people will say, “I don’t need all that - I only need
enough to get by.”
Ok, great.
So give the extra money away to charity then.
My point is, most people do not achieve 1/10th of what they are
capable of.
And it bothers me to see this - especially in this age where we
have the internet at our fingertips… where the possibilities for building an
online business are virtually endless.
I’m looking to partner with the big thinkers out there... The
people who resonate with this message.
It might only be 1 out of 10 people who do - but if you’re one
of them, then welcome aboard.
Join me in My Top Tier Business:
Get started today, and let’s grow this as big as we can.
Talk Soon,
MattLloyd - and Partner - Roger Herbert
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